Using Tumri’s innovative platform, leading advertisers are achieving superior returns from display media in record time while gaining a deeper level of marketing insight not typically available for display campaigns. Dynamic Marketing is always on, intelligent, one-to-one marketing at scale – and it’s only available from Tumri.
Solutions for Online Display Marketers
Tumri clients design, build, launch and monitor dynamic marketing campaigns using one or more of four Tumri solutions.
- Dynamic Media*: Media Optimization
- Dynamic Messaging: Dynamic Creative with Optimization (DCO)
- Dynamic Response*: Post-Click Response (Landing Page) Optimization
- Dynamic Insight: Real-Time Campaign Analytics
(* currently in private beta)
Clients can use any combination of Tumri’s solutions to meet their needs. All solutions are delivered as technology-enabled managed services and are priced on a CPM or CPA basis.
TUMRI does not:
- Sell or share your data (our platform is completely secure & 100% transparent to you)
- Sell Media of any kind (we aren’t a media company, nor are we owned by one)
- Arbitrage Media (we do not operate an ad network)
- Hide the facts (all of our solutions provide 100% transparency for our clients)
- Limit your options (we work with your choice of DSP, ad server, and landing page solution)
Tumri’s Dynamic Marketing Platform
Built from the ground up for advertisers and agencies, Tumri’s display advertising platform integrates the world’s most proven dynamic creative optimization ad server with advanced media optimization and post-click response optimization, allowing display advertisers to personalize and optimize all three components of every display marketing engagement in real time.
Tumri’s platform utilizes a high performance multi-attribute matching and optimization engine which is tightly integrated with a highly scalable cloud based analytics infrastructure. Our technology uniquely allows an advertiser to apply almost any set of business rules against any combination of media and audience attributes to drive real time, personalized and optimized consumer experiences on a very large scale.
Data Gateway
Using standardized integration methods and templates, Tumri’s Data Gateway makes it easy for advertisers to upload and integrate creative assets, product/offer feeds, design templates, and targeting data. Clients also have the option of storing targeting data within Tumri’s platform (campaign minimums apply).
Execution and Optimization Engine
Tumri’s cloud-based technology automatically targets, assembles, serves, optimizes and measures every dynamic marketing event using sophisticated, patent-pending technology that was designed from the ground up to generate & serve precisely targeted messages using extraordinarily large and often incomplete data sets in real time. Clients can choose to serve dynamic messages using Tumri’s advanced dynamic creative ad server or may layer Tumri’s solutions on top of their existing ad servers.
Tools and Solutions
Tumri offers pre-packaged solutions and tool kits designed to accelerate campaigns and achieve specific marketing objectives for specific industries. Learn More.