Strategic Partners
[x+1]
Online targeting platform leader [x+1] and Tumri, the leading provider of dynamic creative optimization solutions for display advertisers and agencies, have joined forces to introduce a retail retargeting solution, available now, that significantly boosts digital marketing performance and customer engagement.
The new retail-focused solution, Shopper Retargeting, combines Tumri’s dynamic creative technology platform with [x+1]’s optimization capabilities to deliver personalized ad retargeting. Retailers and e-tailers can use Shopper Retargeting to engage customers with relevant messages that are driven by their interactions on a website, down to the category or even SKU (individual item) level.
AppNexus
Tumri has integrated its self-service platform with the AppNexus real-time ad platform to offer dynamic creative and offer optimization to AppNexus clients along with custom data integration. As a result, existing AppNexus clients can now implement dynamic creative and offer optimization at unmatched production scale via Tumri Ensemble. Tumri will leverage AppNexus’ leading ad serving technology to build out a combined creative plus media bidding feature for AppNexus clients.
AppNexus clients, including leading ad networks, demand-side platforms (DSPs) and other sophisticated online advertising companies, benefit from its powerful and scalable ad technology for executing and optimizing both real-time and directly negotiated media buys across the major ad exchanges and other sources of inventory. Through the new arrangement with Tumri, AppNexus’ existing client base will have access to dynamic ads and creative optimization, integrated with custom data, to significantly improve ROI on real-time media buys.
Microsoft Advertising
Tumri, Microsoft Advertising’s first dynamic creative partner, helps power Microsoft’s Dynamic Creative Optimization program across their premium media properties and the audience portion of the Microsoft Media Network. Learn more about Microsoft Advertising.
Google Content Network
Tumri leverages Google Content Network display ad inventory and Doubleclick’s Ad Exchange 2.0 platform to maximize advertiser ROI. Learn more about the Google Content Network or Learn more about the DoubleClick Ad Exchange 2.0.
Industry & Technology Partners
Display Ad Servers
Tumri’s dynamic ads can be deployed using all leading ad serving platforms, including DoubleClick DART and Atlas.
Data Providers
Tumri’s platform works with all leading targeting and analytics data providers in the display advertising industry.
Ad Networks & Exchanges
Tumri has experience executing and optimizing dynamic marketing campaigns across leading ad networks, exchanges and real-time bidding environments in the industry. In addition to providing the most granular performance data in the market, Tumri’s technology was designed from the ground up to take advantage of any/ all data of value found in every type of digital marketing channel.
Demand Side Platforms
Tumri’s Dynamic Messaging and Dynamic Insight solutions were designed to integrate with and supplement the leading DSP and media buying solutions in the market.
Join Us
Tumri created the world’s first scalable dynamic creative optimization platform. Today we serve more dynamic display ads than all of our competitors combined. We have an exceptionally deep bench of technologists, data specialists and system integrators who are the world’s best at designing and building customized and strategically important dynamic marketing venues for our clients.
Chances are, we already work with and integrate with the providers involved with your next campaign. If not, then we can remedy that quickly (partner willing, of course).